#55: Are You an Influencer or Are You a Thought Leader?
There's a huge difference between the two and only one would make you a step above your competitions in your industry.
So, how do you become a Thought Leader?
In this episode, I'll be breaking down the four-step formula to becoming a Thought Leader and how mastery is the key element you need to lean into.
Most online entrepreneurs make the mistake of focusing on followers and growing a “following”, believing it will equate to sales. Yet, you see a lot of struggling influencers with tons of followers.
Instead, you need to learn how to create your own methodology and content that builds connection and demand that is uniquely you. And in this episode, I'll tell you how you can do that!
Whether you're an Influencer or a Thought Leader, it's important to know how effective you are at attracting the right opportunities, influencing your audience and monetising your expertise. Find out what's your IN-DEMAND Score here: https://www.momboss.academy/indemand-quiz
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Happening right now: Are you ready to grow your Instagram and drive more sales to your business? Secure your spot at our Instagram Growth & Monetisation Bootcamp now.
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ABOUT:
8 years ago, Michelle Hon started a blog from home and turned it into a more than half a million dollar revenue business.
Today, she's an author, speaker, business coach, investor and she's leading 4 businesses, from F&B, publishing, digital marketing to education. Michelle’s blog has generated more than 3 million views, and hundreds of students have completed her business growth online courses and videos. Her story has been featured on Channel News Asia, Lifetime Asia, The Asian Money, Parenting World and more. In 2019, Zine named her one of the Top 10 Mom Influencers in the World.
