The Secret To Creating A Positive Buzz Around Your Business #74

Many businesses think that the way to creating a positive buzz around their businesses is by focusing on product or service.

Yes, your product or service is important. But the truth is, it is not about what you sell.

This can be a difficult concept to grasp, especially if your business doesn't have a strong marketing background.

In this episode, business strategist Michelle Hon talks about direct response marketing, the strategy that most marketers overlook and the most important secret to creating a positive buzz around your business.

Share your revelation, plans or thoughts over here: https://www.momboss.academy/blog/positive-buzz-around-business

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ABOUT:

10 years ago, Michelle Hon started a blog from home and turned it into a more than half a million dollar revenue business. Today, she's an author, speaker, business coach, investor and she's leading 5 businesses, from F&B, publishing, digital marketing to education.

Michelle’s blog has generated more than 3 million views, and thousands of women-entrepreneurs have completed her business growth online courses and videos. Her story has been featured on Channel News Asia, Lifetime Asia, The Asian Money, Parenting World and more. In 2019, Zine named her one of the Top 10 Mom Influencers in the World.

She is the recipient for the Mentorship Award at 2022 World Women Organisation (WWO) Global Leadership Conference for the impact she has made.