How Cindy Lee Built My Chill Kitchenette by Turning Rejection Into Success

How Cindy Lee Built My Chill Kitchenette by Turning Rejection Into Success

February 12, 20251 min read

Rejection is inevitable when starting a business. From small startups to major corporations, countless companies face rejection before finding success. The key? Perseverance.

Mompreneur Cindy Lee is a shining example of this determination. As the founder of My Chill Kitchenette, she faced multiple rejections when pitching to be the exclusive distributor for PackIt in Southeast Asia. Undeterred, she went ahead and marketed the product in Singapore herself. Her impressive sales performance eventually earned her the exclusive distributorship—within just three months.

Cindy’s journey proves that resilience and creativity are essential for overcoming obstacles and achieving success.

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Here’s a snapshot of what we covered:

  • How Cindy got into the business

  • Her marketing and product positioning strategies

  • How she overcame challenges and turned "No" into "Yes"

Bottom line:
Don’t let rejection define your business journey. With persistence, creative strategies, and confidence in your product, success is within reach.

Looking for support and guidance?
We’ve built a thriving community for women entrepreneurs and mompreneurs. Ready to grow your business? Join Momentum Coaching Membership for support and connections.

Michelle Hon

Michelle Hon is a serial entrepreneur, author, international speaker and award-winning international business mentor for women-entrepreneurs who want to boost their reach and increase their profits without sacrificing family time. She has helped hundreds of mentees with her IN-DEMAND Framework scale their business to 6-figure and beyond. She has been featured on Lifetime, Channel News Asia, The Straits Times, Asian Money Guide and many more. Zine named her one of the Top 10 Mom Influencers in the World. She is the recipient for the Mentorship Award at 2022 World Women Organisation (WWO) Global Leadership Conference for the impact she has made.

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