Get warm leads without paid ads

How to Start a Business with No Money (and Still Get Leads!)

June 16, 20251 min read

If you’re at square one — no brand, no email list, no ad budget — how on earth are you supposed to get leads and sales?

This is one of the most common (and overwhelming) questions new entrepreneurs ask. And honestly? It’s the right question to be asking.

Because getting leads isn’t just important — it’s everything when you’re starting a business.

But without a name, a following, or a dollar to spend, it can feel like trying to push a boulder uphill… blindfolded.

I’ve been there. And in this video, I’m going to walk you through the exact approach I would take if I were starting today with zero audience, zero connections, and zero budget.

This is not a “get rich quick” formula. In fact, some of what I share in this video might be hard to hear. It’s gritty. It’s manual. And yes — it actually works.

How to Get Leads When You're Starting from Scratch (No Budget, No Audience, No Brand)

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What You’ll Learn in This Video:

  • Why most people waste money on ads before they’re ready — and what to do instead

  • The 3 essentials you need before you can attract quality leads

  • How to test your messaging before you ever spend a cent

  • A proven approach that generated 150+ warm leads without paid ads

This is the real work of building momentum when you're new.

If you’re serious about building an audience and getting real traction, even if you're starting from absolute zero, you’ll want to take notes on this.

If you enjoyed the video, take a photo and tag me at @thechillmom on Instagram so that I'd know it has helped at least 1 person. :)

Michelle Hon is a business strategist, conversion specialist, and the founder of MomBoss Academy and Amply360. Known as "The Chill Mom," Michelle has spent over a decade proving that you don't have to choose between a thriving career and a present family life.

She specializes in helping coaches, consultants, and service providers transition from manual hustle to automated freedom. By leveraging her "Lean & Mean" business philosophy, Michelle empowers women to build high-conversion systems that generate lead flow and revenue on autopilot.

A sought-after speaker and content creator, Michelle documents her journey of building a seven-figure ecosystem from her home office in Malaysia. When she isn’t optimizing sales funnels or mentoring her global community, you can find her tending to her orchids or walking her three children to school.

Michelle Hon

Michelle Hon is a business strategist, conversion specialist, and the founder of MomBoss Academy and Amply360. Known as "The Chill Mom," Michelle has spent over a decade proving that you don't have to choose between a thriving career and a present family life. She specializes in helping coaches, consultants, and service providers transition from manual hustle to automated freedom. By leveraging her "Lean & Mean" business philosophy, Michelle empowers women to build high-conversion systems that generate lead flow and revenue on autopilot. A sought-after speaker and content creator, Michelle documents her journey of building a seven-figure ecosystem from her home office in Malaysia. When she isn’t optimizing sales funnels or mentoring her global community, you can find her tending to her orchids or walking her three children to school.

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