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Live Launch, Evergreen, Thrive! My Business Model Since Day One #117
Live Launch vs. Evergreen: Which One Wins?
If you’ve got a course or product ready to launch, you’ve probably asked yourself this question: Should I go with a Live launch or set it on evergreen?
On one hand, Live launching can bring in big bucks but demands all your energy. On the other, evergreen gives you the freedom to sell on autopilot—but might not rake in as much cash.
Sound familiar?
After 11 years of launching, I’ve found a way to end this debate once and for all. I’ve created a business model that blends the best of both worlds—no burnout, scalable growth, and a steady stream of revenue, all while giving you the flexibility to run your business your way.
In this episode, I’ll share:
✨ The secret to making an evergreen product actually profitable.
✨ Real-life examples of what works (and what works amazingly well).
✨ Behind-the-scenes conversion stats from my Live launches and evergreen funnels.
✨ How to know which products should be evergreen and which ones are better suited for a Live launch.
If you’re an entrepreneur working toward leaving your 9-to-5, supporting your family, or creating more freedom in your life, this episode could change everything.
Find a quiet spot, grab your favourite notebook, and tune in—it’s time to unlock a business model that works for you.
🎯 Sign up for the 3-day masterclass here: https://momboss.academy/launch
Need help crafting an Evergreen or Live Launch Offer?
Book a Call with Me: https://tidycal.com/michhon/discovery-call
Watch Part 2 of this launch series: https://momboss.academy/post/launching-an-evergreen-product