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Why Jungmin Lee Believes Community Building Is The Secret To Success

You must be thinking what "community" means for business.

Firstly, you need to know that a community is different from a networking organisation. Community is an interactive group of people joined together by a common interest or passion. People concentrate on building relationships rather than using each other. It is also one of the most powerful tools a business can deploy for brand awareness, customer insight, customer loyalty and retention, and word of mouth.

Ksisters is a real-life example of how community building is key to successful business growth.

Jungmin Lee, Founder of Ksisters and Co-founder of Beauty & The Biz, started the business from a one-woman show to a team of ten employees in just three years' time.

Jungmin is a person with true grit. She is not afraid of rejections; she perseveres and doesn't stop going after what she wants. She has a purpose; to support homegrown women-led brands and businesses through curated pop-up events.

 

 

Here's a snapshot of what we have covered in our chat:

  • What did she do to get her first customer when she had zero sales one month after launch
  • How she maintains customer relationships as her business grows
  • The importance of role modelling for our children

Bottom line, build a strong bond with your customers. Building a community means building a better business.

Important: The conversation continues on our Facebook closed group – MomBosses United at www.facebook.com/groups/mombossacademy – Join us there and stay connected with other amazing mombosses!

Rooting for you,
Michelle
 
We have built are own thriving community "Momentum" for women entrepreneurs and mombosses.
 

Hi, I'm Michelle Hon, the founder of MomBoss Academy.Ā 

I've discovered that building a $1,000,000 business is possible without taking investments and hustling all day long. I'm living proof that it can be done, and I want to help more moms achieve that for themselves and their families.

For my latest content, please fill in the form below.ā¤ļø

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